The Best Bang For Your Esso Extra Points

thebestbangforyouressoextrapoints.jpgEsso Extra is a loyalty program offered by Esso, one of the largest gas retailers in Canada. It offers everyday rewards like car washes, gift cards and fuel to entice drivers to fill up at one of the 1,700 Imperial Oil branded gas stations.

The Esso Extra program is free to join and there are no annual membership fees. You can join online or become a member at any station with your name, a valid email and Canadian address. Once the Esso Extra card has been received, you will need to create an online account to register the card number. The online account is also used for redeeming rewards.

With the current price of regular running about $1.05/L, an average Canadian family that drives 20,000 KM/year in a vehicle with a combined city/hwy fuel economy of 9L/100 KM would pay $1,890 for a year’s worth of fuel. How many points would be accumulated and what would be the best way to use those points? Here’s what you need to know.

Earning Esso Extra Points

Accumulating points with Esso extra is simple. Like any loyalty rewards program, you just swipe your card when making an eligible purchase.

It’s also possible to pool points into a joint account with other Esso Extra members to earn rewards faster. Keep in mind, some exceptions do apply. Esso Extra points are not awarded on purchases of tobacco, alcohol and gift cards. Credits or refunds reduce or cancel points that were awarded for the original purchase.

Earning Regular Points

Members earn 1 point for every dollar that’s spent on the Regular grade at the pump or on items in-store. Members earn 2 points for every dollar spent on Extra grade fuel and 3 points for every dollar spent on Supreme grade fuel. Bonus points may also be awarded during promotional periods. The point balance is displayed on each purchase receipt received at Esso stations or via the online account.

Grade of Fuel

Points / $

Regular Unleaded Octane 87

1

Extra Unleaded Octane 89

2

Supreme Unleaded Octane 91

3

Promotions

Members can receive bonus Esso Extra points during special promotional periods to boost earnings. They can range from 2x the Esso Extra points on Regular grade gas, 4x the points on Extra grade gas and 6x the points on Supreme grade gas. Bonus points can also apply to certain purchases including lottery products.

Extra Privileges Card

Members can pick up a free Extra Privileges Card in-store at an Esso station and link it to their Esso Extra card to save 2.5 cents per litre on fuel in addition to earning Esso Extra points. Once linked, fuel savings reward offers will be sent via email and litres get loaded onto the Extra Privileges card every time members swipe the card and complete an offer.

Esso Speedpass

The Esso Speedpass is a keychain RFID device used for touchless payments at Esso stations. It is linked to your existing credit or debit card and can be linked to your Esso Extra card. Making payments and collecting points for fuel and items in store is as simple as waving the Speedpass at the sensor. New members enrolling for a Speedpass can earn 500 bonus points.

Stack With Other Rewards

Esso Extra points are collected on top of any loyalty program associated with the method of payment used. If you are using a cash back rewards credit card (see the best ones here), you would earn Esso Extra points on top of accumulating up to 5% cash back.

RBC Esso Extra Visa Credit Card

The RBC Esso Visa card provides members an option to earn even points wherever they shop. Members can earn 2 or more points for every eligible dollar spent at Esso stations and 1 point per dollar everywhere Visa is accepted. There is no annual fee associated with the credit card and 4,500 bonus Esso Extra points are awarded with the first purchase.

However, if you are interested in a no fee credit card, I suggest you check out my no fee cash back credit card rankings and choose one of the top cards. You’ll get more value in cash back and perks than you would with this card.

Redeeming Your Points

There are two ways to redeem Esso Extra points. Once you accumulate enough points, simply present the Esso Extra card in-store and tell the station attendant that you’d like to redeem the points for the desired reward or you can log into the online account to choose the reward. The options vary when choosing rewards in-store and online.

The rewards redeemable are displayed below. I’ve bolded all reward options that give more than a 1% return. Remember, you can triple this return if you buy Supreme gas.

Price Privileges Card

The Price Privileges Card offers fuel savings, knocking off up to $0.25/Litre for up to 200 Litres. Be aware that you have to buy a lot of gas at Esso to use up the full value of these cards so if you don’t always buy your gas there, you’d be better off getting a free gas reward that offers only a slightly lower return.

Price Privileges Card

Savings

Points Required

% Return

New: $0.05/Litre, 200 Litres

$10.00

1,500

0.67%

New: $0.10/Litre, 250 Litres

$25.00

4,100

0.61%

New: $0.25/Litre, 200 Litres

$50.00

8,300

0.60%

Reload: $0.05/Litre, 200 Litres

$10.00

1,400

0.71%

Reload: $0.10/Litre, 250 Litres

$25.00

4,000

0.63%

Reload: $0.25/Litre, 200 Litres

$50.00

8,200

0.61%

Free Gas Cards

Points can be redeemed for free gas in the following increments. Oddly, the biggest reward doesn’t necessarily offer you the best deal but they are all close enough that it doesn’t really matter.

Free Gas Reward

Savings

Points Required

% Return

$10 Free Gas

$10.00

1,800

0.56%

$20 Free Gas

$20.00

3,500

0.57%

$30 Free Gas

$30.00

5,000

0.60%

$40 Free Gas

$40.00

6,800

0.59%

$50 Free Gas

$50.00

8,500

0.59%

$60 Free Gas

$60.00

10,000

0.60%

$70 Free Gas

$70.00

11,500

0.61%

$80 Free Gas

$80.00

13,500

0.59%

Car Wash Rewards

Points can be redeemed for free car washes.

Car Wash Reward

Savings

Points Required

% Return

Luxury Wash

$14.99

699

2.14%

Full Wash

$12.99

599

2.17%

Quick Wash

$10.99

499

2.20%

Esso Gift Card

Esso gift cards, good for gas, car washes, and snacks, can be redeemed in the following increments. These give basically the same value as the free gas reward, but you can keep the card for later or gift it to someone else.

Esso Gift Cards

Savings

Points Required

% Return

$10 Esso Gift Card

$10.00

1,800

0.56%

$25 Esso Gift Card

$25.00

4,300

0.58%

$50 Esso Gift Card

$50.00

8,500

0.59%

$100 Esso Gift Card

$100.00

17,000

0.59%

Lottery Ticket Rewards

Points can be redeemed for Lotto 649 and Lotto Max lottery tickets. Note: Please don’t throw even your rewards away on a lottery ticket!

Lottery Ticket Rewards

Savings

Points Required

% Return

$1 Lottery Tickets

$1.00

160

0.63%

$2 Lottery Tickets

$2.00

320

0.63%

$5 Lottery Tickets

$5.00

800

0.63%

$10 Lottery Tickets

$10.00

1,600

0.63%

$20 Lottery Tickets

$20.00

3,200

0.63%

Hockey Rewards

Hockey Canada jerseys and a branded gift card are also available.

Hockey Rewards

Savings

Points Required

% Return

$10 Esso Hockey Gift Card

$10.00

1,800

0.56%

Hockey Canada Replica Jersey (Youth)

$99.00

10,000

0.99%

Hockey Canada Replica Jersey (Adult: L, XL)

$139.00

12,800

1.09%

In-Store Rewards

Many in-store items including snacks are available for reward redemption. Sticker prices are listed as of the time of this post and do not include applicable taxes.

In-Store Rewards (Sample)

Savings

Points Required

% Return

Premium Washer Fluid

$5.39

550

0.98%

Cry (14oz)

$1.49

100

1.49%

Kit-Kat

$1.79

160

1.12%

Gatorade (591ml)

$2.39

275

0.87%

Coke (591ml)

$1.99

250

0.80%

Pepsi (591ml)

$2.39

250

0.96%

Glaceau Vitamin Water (591ml)

$2.59

275

0.94%

Red Bull (250ml)

$2.99

275

1.09%

Lay's Chips (235g)

$4.29

400

1.07%

Nestle Pure Life Water 12-pack

$3.99

550

0.73%

Nestle Pure Life Water (710ml)

$1.89

150

1.26%

Coca Cola 8-Pack

$5.29

750

0.71%

Pepsi 8-Pack (Ontario Only)

$5.29

750

0.71%

Assorted Gift Cards

A wide selection of gift cards are available for use at retail locations including:

Best Buy, Bon Appetit, Choice Hotels, Cineplex, Gap/Old Navy/Banana Republic, Golf Town, HMV, Hudson’s Bay, Indigo, iTunes, Roots, Shopper’s Drug Mart, Sport Chek and the Home Depot.

Assorted Gift Cards

Savings

Points Required

% Return

Retail gift cards

$25.00

4,500

0.56%

Esso Auto Club Membership

Last, but not least, members with lots of Esso Extra points can redeem them for an Esso Auto Club membership for coverage across Canada and the US – 24/7, 365 days a year. The membership includes services like emergency roadside assistance and travel planning.

Esso Auto Club Membership

Savings

Points Required

% Return

Basic Primary Coverage

$82.80

14,000

0.59%

Basic Family Coverage

$100.80

17,000

0.59%

Deluxe Primary Coverage

$106.80

18,000

0.59%

Deluxe Family Coverage

$130.80

21,000

0.62%

Best Bang For Your Buck

An average Canadian family that spends $1,890 on regular grade fuel a year would accumulate just over 1,890 Esso Extra points when factoring in promotional bonus point collection periods. It would take quite a while, in some cases several years, to accumulate enough points to redeem for higher dollar value rewards. So what reward makes the best use of the points?

In terms of value, the best use of points goes to the Car Wash rewards. Occupying the top three spots for highest return, the Quick Wash car wash reward can be redeemed at a rate of 2.20%, followed by the Full and Luxury wash. The Price Privileges reward which saves $10 over 200L of fuel purchased falls in the middle and is the best option for fuel savings (but not really worth the hassle over the free gas options). Lottery tickets, round out the rest of the top 10, but you should probably stick to the car washes!

#

Reward

Savings

Points Required

% Return

1

Quick Car Wash

$10.99

499

2.20%

2

Full Car Wash

$12.99

599

2.17%

3

Luxury Car Wash

$14.99

699

2.14%

4

Premium Washer Fluid

$5.39

550

0.98%

5

Price Privileges Reload:$0.05/L, 200 L

$10.00

1,400

0.71%

6

Price Privileges New:$0.05/L, 200 L

$10.00

1,500

0.67%

7

$1 Lottery Tickets

$1.00

160

0.63%

8

$2 Lottery Tickets

$2.00

320

0.63%

9

$5 Lottery Tickets

$5.00

800

0.63%

10

$10 Lottery Tickets

$10.00

1,600

0.63%

In-store rewards netted a surprisingly high return, but are likely not the best use of reward points given that concessions are usually sold at inflated prices. Hockey rewards also net a high return, but it would take years to accumulate enough points for a jersey. As a result, both categories have been taken out of the running.

As it turns out, the best use of Extra Esso Points isn’t to save up as many points as possible, it’s to redeem them at lower reward tiers to realize the highest rate of return.

Esso Extra Vs. Aeroplan

Many people who buy gas at Esso swipe their Aeroplan card because they’re already a member, but is that really the best choice? Which points give you a better return on your spending?

Well, we’ve pegged the value of an Aeroplan mile at roughly 3 cents. Since you only get 1 Aeroplan mile for every 3 dollars spent, you are only going to get a 1 cent in rewards for every $1 spent at Esso. Simple math shows that is a 1% return. We already know that car washes give you a 2.2%, so I think it is clear that if you have a use for car washes you should avoid Aeroplan at Esso.

Preventing Points From Expiring

Esso Extra points will not expire as long as you are an active member. If an account is inactive for 12 consecutive months, all accumulated points associated with the account may be forfeit. In the case of a joint account, points are forfeit if all members are inactive for the 12 months.

Exchanging Esso Extra Points

RBC Rewards

Esso Extra points can be exchanged for RBC Reward points which can then be redeemed for rewards like travel and merchandise. RBC Reward points can also be exchanged for Esso Extra points. A minimum of 2,500 Esso Extra points can be exchanged for 1,500 RBC Rewards points. Additional points can be exchanged in blocks of 500 Esso Extra points for 300 RBC Rewards points.

Points.com

Esso Extra points can be tracked and traded for points from other loyalty programs at Points.com. However, given the high transaction costs associated with transferring points, there are few scenarios where an exchange actually works in favour of the one making the exchange.

Do You Collect?

Do you think the Esso Extra program provides enough incentive to make it worthwhile collecting them?

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Comments

James Couture
James Couture's picture

I've got to say, the Esso websites have got to be the worst I have seen in a long, long time. I tried to enter a winning scratcher from your "Glissez. Grattez. Gagnez." contest on numerous occasions, and have not been able to do so because of glitches in your websites. I am a dedicated Aeroplan collector, and buy all my gas at Esso stations (70,000 km per year), but I am seriously thinking of cancelling my Aeroplan membership and going back to Air Miles (Irving). Judging from past experience, you guys are probably not going to get this email, but it sure makes me feel good to write it.

August 09, 2016 @ 9:36 am
Stephen Weyman
Stephen Weyman's picture

This is a blog on saving money and I'm not affiliated with Esso in any way so they definitely won't get it. Others who visit this page will have a chance to read your comment though :)

August 09, 2016 @ 10:43 am
Andrew
Andrew's picture

You do know this isn't an official esso website right?

March 02, 2017 @ 12:14 pm
Nel
Nel's picture

Hello,

So this year and couple days ago was my first purchase of gas for the year using the Esso extra card. I've cut off Co-op this year since I've notice the way their gas burns quicker and I'm noticing I'm coming back for gas frequently every so often.
I drive a V6 sienna LE and have been a loyal co-op member till this past year when I started purchasing Esso gas.
I've notice I get a couple days more for my buck and also noticed the engine is sounding much better then it had while under C-op.
I'll re evaluate this review this coming Fall and see what I've gained of becoming a regular Esso has user.
For now so want to wish all of you a Happy new year in 2017!!

January 04, 2017 @ 6:43 pm
Stephen Weyman
Stephen Weyman's picture

Thanks Nel - very surprised to hear that the gas from Co-op would be that different than the gas from Esso. In many cases the gas comes from the same oil refinery (with slightly different additives).

January 10, 2017 @ 10:33 am

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